Objectives of the programme
An exceptional learning environment
The MSc Wine Management is taught at the School of Wine & Spirits Business, boasting unique facilities — the only ones of this type in the world entirely dedicated to training:
- The Wine & Spirits Business Lab: a behavioral research laboratory dedicated to the world of wines and spirits
- The Tasting Room: a fully equipped room for tastings
- The Wine Cellar: an exhibition cellar at the entrance of the School of Wine & Spirits Business, presenting the greatest wines from France and elsewhere
- The Spirits World: a space dedicated to the discovery of spirits.
A unique pedagogical approach
The “Active Learning” learning method of the MSc Wine Management provides training in practical knowledge of the product as well as its commercial management.
True to BSB's core values, we deliver specialized and personalized education in classes of 35 students maximum. You will participate in group work and workshops. Business games, applied simulations, creation of business plans : students learn all the marketing and management techniques specific to the wine and spirits industry. WSET 2 training is part of the program (WSET 3 level is optional)
Alliance between academic expertise and professional practice
Empowered by an exceptional international faculty, the MSc Wine Management offers you a solid base of theoretical knowledge as well as practical advice and applications. The majority of our teachers are experts in their sector, business leaders or professionals active in the wine, beer or spirits industry. This mixed dimension allows you to benefit from a tailor-made pedagogy in the field you have chosen.
An unparalleled network in the world of wines and spirits
A network of more than 2,000 alumni of the School of Wine and Spirits Business, and more than 19,000 BSB graduates.
Partners in each field of expertise: import/export, distribution, distribution, logistics, production, marketing & innovation, communication, etc.
Strong contacts with industry leaders in France and abroad (Asia, United States) thanks to numerous study trips and conferences.
An international experience
Within the MSc Wine Management, a dozen nationalities coexist and fuel a cultural and professional diversity, promoting the international openness inherent in the field of activity.
In the same logic, numerous study trips and company visits are planned:
- Participation in ProWein Düsseldorf, Germany
- Participation in Wine Paris, France
- Field trips in Burgundy, Languedoc and Loire Valley
