Faculty Directory
Djamchid ASSADI

Djamchid ASSADI
Associate professor &
Département : Digital Management
Équipe disciplinaire : Digital Management,
Axe(s) de recherche : Digital Leadership, ,
djamchid.assadi@bsb-education.com
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Publications
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Djamchid ASSADI
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Ashta, A., Assadi, D. Generating brand value in online Microfinance startups. 5th colloquium of the Academy of Marketing’s Brand, corporate identity and reputation special intere, 1er-3 septembre 2009, Cambridge, Royaume-Uni. | Conférences académiques | 2009 |
Ashta, A., Assadi, D. Online lending in India. University Meets Microfinance, 7-8 novembre 2009, Berlin, Allemagne. | Conférences académiques | 2009 |
Assadi, D. Microfinance et finance islamique : exemples sur ligne, Une micro-révolution en mutation. 2e forum rhônalpin de la microfinance, 29 janvier 2010, Lyon, France. | Conférences académiques | 2010 |
Assadi, D. Iran a Year after the Election. FLARE (Freedom Legality and Rights in Europe), 25-26 juin 2010, Rome, Italie. | Conférences académiques | 2010 |
Assadi, D. The economic empowerment of women from Iran, Afghanistan, and Tajikistan inside and outside their home countries. 1st European PGN (Persian and Persianate Gender Network) roundtable, World Bank initiative,, 25-26 juin 2010, Breukelen, Pays-Bas. | Conférences académiques | 2010 |
Assadi, D. Are Gifts Always Free? A multidisciplinary investigation on the roles of gifts in commercial relations. Colloque Hors Média 2010, 25-26 mars 2010, Nancy, France. | Conférences académiques | 2010 |
Assadi, D. Does Improvement of ’Human Capital’ mean improvement of social conditions ? Case of Iranian Women in Iran. 1st European PGN (Persian and Persianate Gender Network) roundtable, World Bank initiative,, 25-26 juin 2010, Breukelen, Pays-Bas. | Conférences académiques | 2010 |
Assadi, D., Legwaila, M. Amazon.com and Seven Sister Websites: A Comparative Analysis of Buying Behavior in Different National Cultures. 1st Joint Research Conference, 26 mai 2010, Oxford, Royaume-Uni. | Conférences académiques | 2010 |
Assadi, D. P2P Interaction Orientation and Brand Value Building in Online Social Lending Startups. 6th colloquium of the Academy of Marketing’s Brand, corporate identity and reputation special intere, 9-10 avril 2010, Barcelone, Espagne. | Conférences académiques | 2010 |
Assadi, D., Ashta, A. P2P Interaction Orientation and Brand Value Building in Online Social Lending Startups. 1st Conference Institutional and Technological Environment for Microfinance, 7-8 janvier 2010, New-Delhi, Inde. | Conférences académiques | 2010 |
Assadi, D. Impact of Storytelling on Consumer Behavior: The Case of Storytelling and Website’s Stickness. 7th Global Brand Conference, Academy of Marketing, 5-6 avril 2011, Oxford, Royaume-Uni. | Conférences académiques | 2011 |
Assadi, D., Ashta, A. Governance of Trust in P2P Lending Websites. 3rd conference on Governance in Microfinance, 31 août-1er septembre 2010, Groningue, Pays-Bas. | Conférences académiques | 2010 |
Ashta, A., Assadi, D. Should online Micro-lending be for profit or for philanthropy ? DhanaX and Rang De. 1st Conference Institutional and Technological Environment for Microfinance, 7-8 janvier 2010, New-Delhi, Inde. | Conférences académiques | 2010 |
Assadi, D., Alia, H. Featuring loans with social collaterals: The role of reference trust groups. Symposium on Corporate Responsibility and Innovation, EABIS, 6-7 avril 2011, Dijon, France. | Conférences académiques | 2011 |
Assadi, D. Are Gifts Always Free ?. 2nd Joint Research Conference, 10 mai 2011, Dijon, France. | Conférences académiques | 2011 |
Assadi, D. Featuring loans with social collaterals: The role of Reference Trust (Lending) Groups. 2nd European Research Conference on Microfinance, , Groningue, Pays-Bas. | Conférences académiques | 2011 |
Assadi, D. What do religions say about consumption?. 2nd Joint Research Conference, 10 mai 2011, Dijon, France. | Conférences académiques | 2011 |
Assadi, D., Cudi, A. Mobile Banking: exemples en Afrique. 5th University Meets Microfinance – Workshop, 31 mai 2011, Paris, France. | Conférences académiques | 2011 |
Assadi, D., Ashta, A. The Building of Brand Affective Equity, How Do People Like Kiva and Zopa: An investigation into the social media ?. 7th Global Brand Conference of the Academy of Marketing Brand, Corporate Identity and Reputation SIG, 6-9 avril 2011, Oxford, Royaume-Uni. | Conférences académiques | 2011 |
Assadi, D. Social collateral: Ex Ante vs. Ex post. 3rd International Conference on Institutional and Technological Environment for Microfinance, 4-7 janvier 2012, New-Delhi, Inde. | Conférences académiques | 2012 |
Assadi, D. Do People Say What the Brands Want Them to Say? An Investigation into the Social Media Twitter. 3rd Institutional and Technological Environment for Microfinance Conference, 4-7 janvier 2012, New-Delhi, Inde. | Conférences académiques | 2012 |
Assadi, D. Official and Popular Narratives of Brands’: Preliminary Comparative Analysis. 3rd Joint Research Conference, 30 mai 2012, Oxford, Royaume-Uni. | Conférences académiques | 2012 |
Assadi, D. Group as Social Collateral and Governance: What the Disciples Say?. 3rd Joint Research Conference, 30 mai 2012, Oxford, Royaume-Uni. | Conférences académiques | 2012 |
Assadi, D. Do People Say what the Brands Want them to Say?, Quarterly conference of the Banque Populaire Chair in Microfinance of Burgundy School of Business, 22 mars 2012, Dijon, France. | Séminaires de recherche | 2012 |
Assadi, D. Online Group Lending, Quarterly conference of the Banque Populaire Chair in Microfinance of Burgundy School of Business, 19 avril 2012, Dijon, France. | Séminaires de recherche | 2012 |